Digital Channel Growth Is Accelerating, But Procurement Is Still Buying Like It’s 2019
Earlier this year, we outlined five areas demanding the attention of marketing procurement leaders in 2026, from the rise of agentic AI to the growing accountability gap in retail media networks. We’ve already gone deeper on AI governance, now we’re turning to the second signal on that list: digital channel growth. Digital ad spend […]
AI in Marketing Procurement: Stop Piloting and Start Governing
Earlier this year, we outlined five areas demanding the attention of marketing procurement leaders in 2026, from the rise of agentic AI to the growing accountability gap in retail media networks. The response from clients was clear: the AI topic hit closest to home. So we’re going deeper. Because the conversation has moved well past […]
Green Cabbage Names Leo Dalle Molle Chief Revenue Officer to Drive Next Phase of Global Expansion
Green Cabbage, the global leader in procurement intelligence, has appointed Leo Dalle Molle as Chief Revenue Officer, tapping a seasoned enterprise growth leader to scale its global revenue strategy and accelerate market expansion. Dalle Molle brings extensive experience advising and leading commercial strategy for Fortune 500 organizations, most recently serving in senior leadership roles […]
Green Cabbage Launches ‘Harvest,’ the Leading Agentic AI Platform to Drive Faster Decisions, Better Deals, and Smarter Spend
Green Cabbage, a global leader in procurement intelligence, today announced the launch of Harvest, a secure, agentic AI platform designed to help organizations operate with greater speed, precision, and confidence, enabling smarter negotiations and improved cost outcomes. Developed in close partnership with Green Cabbage’s Executive Advisory Board and shaped by direct client feedback, Harvest […]
Repercusiones operativas de la geopolítica en la ejecución de proyectos de TI y en el talento
Operational Impact of Geopolitics on IT Execution and Talent Conversing with a vast customer base, stretching from NA to APAC, it is clear – the macroeconomic friction cascading from the Middle East and the Pacific is no longer just a supply chain issue for corporations. It is a fundamental operational threat. The physical […]
Green Cabbage presenta «AI Spend Cube» para garantizar una contratación de IA más inteligente y transparente
Green Cabbage Introduces AI Spend Cube to Secure Smarter, More Transparent AI Procurement Green Cabbage Inc., the global leader in Procurement Intelligence, today announced the launch of its AI Spend Cube, a new addition to its secure OneWorkspace platform. This cube joins the company’s existing procurement intelligence for Technology, Third-Party Labor, Marketing, and Travel […]
Green Cabbage + Flywl: una alianza revolucionaria para la excelencia en la contratación de servicios en la nube
Green Cabbage + Flywl: A Game-Changing Partnership for Cloud Procurement Excellence Green Cabbage, the global leader in procurement intelligence, today announced a strategic partnership with Flywl, the innovative cloud marketplace platform transforming how enterprises buy and manage software across AWS, Microsoft Azure, and Google Cloud. This partnership is set to redefine cloud procurement, delivering faster, […]
Por qué los piratas informáticos ponen en peligro tu negocio
Every procurement leader knows the value of what sits inside a contract. Pricing thresholds. Negotiation strategies. Supplier relationships. Walk-away positions. It is, in many ways, a map of your competitive DNA. And if you are using a procurement intelligence vendor to analyze that data, there is a question you should be asking that most people […]
Por qué Gartner nunca cumpliría los requisitos para aparecer en su propio Cuadrante Mágico
La opinión de un antiguo empleado de Gartner.
There is a reason the legacy analyst model is losing relevance while Green Cabbage Inc. is seeing exponential growth. The market is tired of paying for opinions; it’s starving for results.
For years, the standard playbook was simple: hire a firm to tell you a story about where the tech world is going. But as budgets tighten and scrutiny increases, CFOs are realizing that a “visionary” quadrant doesn’t save money, and a 30-minute phone call doesn’t sign a contract.
El Cuadrante Mágico de Gartner evalúa a los proveedores de tecnología, pero no fue diseñado para evaluar a los socios de ejecución ni los resultados a nivel de cada operación. Ahí es donde Green Cabbage marca la diferencia.
¿Por qué las empresas de consultoría más prestigiosas y de mayor prestigio eligen asociarse con Green Cabbage?
Throughout my career, I have partnered with many of the world’s leading global management consulting firms, as well as several boutique firms, to accelerate value creation and drive transformational outcomes. By strategically leveraging external expertise, we were able to break down organizational silos, remove roadblocks, and access deep subject matter expertise, all while maintaining a […]