Digital Channel Growth Is Accelerating, But Procurement Is Still Buying Like It’s 2019
Earlier this year, we outlined five areas demanding the attention of marketing procurement leaders in 2026, from the rise of agentic AI to the growing accountability gap in retail media networks. We’ve already gone deeper on AI governance, now we’re turning to the second signal on that list: digital channel growth. Digital ad spend […]
AI in Marketing Procurement: Stop Piloting and Start Governing
Earlier this year, we outlined five areas demanding the attention of marketing procurement leaders in 2026, from the rise of agentic AI to the growing accountability gap in retail media networks. The response from clients was clear: the AI topic hit closest to home. So we’re going deeper. Because the conversation has moved well past […]
Green Cabbage Launches ‘Harvest,’ the Leading Agentic AI Platform to Drive Faster Decisions, Better Deals, and Smarter Spend
Green Cabbage, a global leader in procurement intelligence, today announced the launch of Harvest, a secure, agentic AI platform designed to help organizations operate with greater speed, precision, and confidence, enabling smarter negotiations and improved cost outcomes. Developed in close partnership with Green Cabbage’s Executive Advisory Board and shaped by direct client feedback, Harvest […]
Operational Impact of Geopolitics on IT Execution and Talent
Operational Impact of Geopolitics on IT Execution and Talent Conversing with a vast customer base, stretching from NA to APAC, it is clear – the macroeconomic friction cascading from the Middle East and the Pacific is no longer just a supply chain issue for corporations. It is a fundamental operational threat. The physical […]
Green Cabbage Introduces AI Spend Cube to Secure Smarter, More Transparent AI Procurement
Green Cabbage Introduces AI Spend Cube to Secure Smarter, More Transparent AI Procurement Green Cabbage Inc., the global leader in Procurement Intelligence, today announced the launch of its AI Spend Cube, a new addition to its secure OneWorkspace platform. This cube joins the company’s existing procurement intelligence for Technology, Third-Party Labor, Marketing, and Travel […]
Green Cabbage + Flywl: A Game-Changing Partnership for Cloud Procurement Excellence
Green Cabbage + Flywl: A Game-Changing Partnership for Cloud Procurement Excellence Green Cabbage, the global leader in procurement intelligence, today announced a strategic partnership with Flywl, the innovative cloud marketplace platform transforming how enterprises buy and manage software across AWS, Microsoft Azure, and Google Cloud. This partnership is set to redefine cloud procurement, delivering faster, […]
Why Data Pirates Are Putting Your Business at Risk
Every procurement leader knows the value of what sits inside a contract. Pricing thresholds. Negotiation strategies. Supplier relationships. Walk-away positions. It is, in many ways, a map of your competitive DNA. And if you are using a procurement intelligence vendor to analyze that data, there is a question you should be asking that most people […]
Why Gartner Would Never Qualify for It’s Own Magic Quadrant
A perspective from a former Gartner employee.
There is a reason the legacy analyst model is losing relevance while Green Cabbage Inc. is seeing exponential growth. The market is tired of paying for opinions; it’s starving for results.
For years, the standard playbook was simple: hire a firm to tell you a story about where the tech world is going. But as budgets tighten and scrutiny increases, CFOs are realizing that a “visionary” quadrant doesn’t save money, and a 30-minute phone call doesn’t sign a contract.
Gartner’s Magic Quadrant evaluates technology suppliers, but it wasn’t designed to measure execution partners or deal-level outcomes. That’s where Green Cabbage stands apart.